878
Commercials Are Streaming’s New Norm, and Creators Aren’t Happy: “It’s Almost Worse Than Broadcast”
(www.hollywoodreporter.com)
this post was submitted on 31 Jan 2024
878 points (98.6% liked)
Technology
59188 readers
2502 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
It is worse than broadcast.
If you learn anything about screenwriting, there are certain patterns and structures you follow (like acts in a play) to accommodate commercials, like to build suspense and keep the viewer interested and not changing the channel.
Streaming never had this, if you look at shows written for these platforms. The writers either ignored or didn’t even know about these conventions.
Now adding commercials later, it is even more annoying to the viewer as the original material was not meant to accommodate them.
Streaming just keeps fucking up. I already canceled my netflix. I’m on basic cable for network tv and I just pirate everything else.
By streamers ignoring all the decades of broadcasting experience, and all established what's fair air-time for both content and commercial. That's the frustration... they're rewriting standards... "my company, my content, my timings, my bottom-line". And doing it poorly. And at top speed.