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Apple crushes creativity and its reputation in new iPad ad (www.theregister.com)

submitted 6 months ago by 0nekoneko7@lemmy.world to c/technology@lemmy.world

84 comments fedilink hide all child comments

The ad itself depicted a mechanical crusher destroying artifacts of human creativity. A trumpet, guitar, sculpture, piano, drawing board, paints, a metronome, several analog cameras, a turntable, and hi-fi equipment were among the much-loved items yielding to the machine's unstoppable force.

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[–] Railing5132@lemmy.world 71 points 6 months ago (8 children)

The absolute worst, most annoying thing about every Apple advert and the day-long adverts - the launch day events, is the freaking hyperbole.

(breathlessly exclaim:) The fastest ever. The thinnest ever. More cameras than ever! The most ever ever!

Breathtaking vividly bright Applewordsalad display technology

My coworker is fully bought in to the ecosystem, so I get the full experience every launch day. Listen critically sometime. Turn on your bullshit filter. It's a fun game.

[–] lando55@lemmy.world 24 points 6 months ago (5 children)

Why is thinnest ever placed in such high regard? Have you seen how ridiculous the new iPad Pro looks when the Pencil is attached to it for charging?

I think I'm in the vocal minority in that I really don't give a shit about thin, especially if it affects performance, repairability, or battery life.

[–] towerful@programming.dev 9 points 6 months ago (2 children)

I got a pixel 8.
I'm really enjoying it.
But the camera doubles the thickness of the phone where it is.
And the case I have for it just gave up, and made the whole phone+case that thickness.
I'd have liked the actual phone to be that big, have a bit more battery - maybe even replaceable battery, a 3.5mm jack at stuff like that.
At some point, things get too thin to hold and use comfortably. I think the Nintendo switch highlights this, whereas the steam deck is much more comfortable to hold.

[–] claymore@pawb.social 2 points 6 months ago (1 children)

What case is that? I was thinking of getting the Pixel 8 and was looking for a case like you describe but didn't find any

[–] towerful@programming.dev 1 points 6 months ago

It's a quadlock case, so it kinda makes sense for it to be thicker. But previous phones/quadlock combos haven't been as thick

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