this post was submitted on 22 Aug 2023
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I feel Apple is missing out on the opportunity of taking more marketshare.
I remember the sub $750 2010 Macbook Air 11 inches that weighted 900grams and had a 6h battery. One of my favourite laptops all time and my first Mac.
Today Apple insists on iPads that have extremely limited functionality, and don't really threat MS on entry level laptop market.
What? Apple is still releasing good laptops, m1 makbook air was unmatched for its price for like 2+ years and is still a machine that can last 6-10 hours under workload
Absolutely! Great machines indeed, I have one.
However, the sub-$1k market is under served with iPads only.
I think a 12 inches M1 Macbook can do some serious damage at this price range.
I guess (in their mind) their laptops are "premium" product and making a cheap one will lead to brand damage.
Plus, I remember how bad was previous 12 inch macbook, people will probably be very catious about it (if they ever make one)