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Microsoft completes Activision Blizzard acquisition, Call of Duty now part of Xbox
(www.theverge.com)
this post was submitted on 13 Oct 2023
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Technology
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I'm not sure why people are expecting Microsoft to act altruistically in this merger. They're a publicly traded company that exists to create profit for their shareholders, and they're not going to do a single thing that won't increase their profits.
Mergers like this are always bad for the consumer, and the FTC is betraying the citizens by letting it happen.
This is not true. Horizontal mergers are always bad for the consumer. Vertical mergers, like this one, can either be good or bad or neither. In many other cases they have been a net benefit to consumers and actually increased competition
No one is expecting Microsoft to act altruistically. We are expecting them to rake in more cash, especially from King, and invest that cash in games, gamepass, and actual competition to Sony and Nintendo. We are expecting them to make smart business decisions and, SHOCKER, there are smart business decisions available to them that are also beneficial to consumers
No company is your friend. But a smart company finds ways to make money off you while still leaving you happy and content after
Exactly. If this weren't the case, companies wouldn't exist in the first place.
That said, MS has historically been pretty anti-competitive and monopolistic so I don't see any reason to expect that to change. But I think that even at their worst, this isn't going to be as bad as people are making it out to be. Playstation won't go away because of this. Playstation is already worse than Xbox in almost every way, they're just coasting right now. People will point to this merger as a turning point for PS but I think that ignores where PS is already at.