this post was submitted on 21 Nov 2023
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YouTube Says New 5-Second Video Load Delay Is Supposed to Punish Ad Blockers, Not Firefox Users (www.404media.co)
submitted 1 year ago by stopthatgirl7@kbin.social to c/technology@lemmy.world
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Firefox users are reporting an 'artificial' load time on YouTube videos. YouTube says it's part of a plan to make people who use adblockers "experience suboptimal viewing, regardless of the browser they are using."

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[–] greenmarty@lemmy.world 1 points 1 year ago

To my surprise it actually works.
It's kind of tactic of mass promotion and is expected that hundreds of folks will not give a damn but one in many will click on the ad.
Also companies (at least i did when i had to use it) often only pay for clicks or even for successful install of their apps so it's much cheaper than e.g. classic tv spots where they have to pay for a time regardless ofeffectiveness.