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What problem is coca cola solving? (alien.top)

submitted 1 year ago by guvavava@alien.top to c/entrepreneur@indiehackers.space

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everyone says to build a good business you have to find customers pain points and solve that, i agree but when i look at brands like coca cola, products like games, movies, all these dropshipping stores, expensive brands who outsource manufacturing and use the word luxury to price it way higher than market value of that product and still people buy it, what are they solving?

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[–] wrecklesswrecluse@alien.top 1 points 1 year ago (3 children)

An amazing cure for a serious sugar addiction.

[–] Maleficent_Bug5668@alien.top 1 points 1 year ago

They also have a lot of water brands. Ready for the future of climate change.

[–] Responsible-You-3515@alien.top 1 points 1 year ago

It not a cure though. Coca cola is selling drug

[–] rbmichael@alien.top 1 points 1 year ago (1 children)

This. Problem: customer doesn't "feel good". This could mean sadness, stress, boredom. Solution: drink coca cola, you'll feel better! Obviously it's a very short lived solution and will hurt them in the long run. Pretty typical with most drugs.

[–] Grindeddown@alien.top 1 points 1 year ago

When it comes to candy and vitamin products, short lived is perfect.

These types of product typically command lower amounts of money. Example: a $200 vr headset is cheap. A $20 small chocolate bar is very expensive.

As such, these products need repeatable sales volume from the existing customer base, for which “short-lived” is a good thing, and they need mass market scalability in order for them to be financially viable/successful.