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What problem is coca cola solving? (alien.top)

submitted 1 year ago by guvavava@alien.top to c/entrepreneur@indiehackers.space

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everyone says to build a good business you have to find customers pain points and solve that, i agree but when i look at brands like coca cola, products like games, movies, all these dropshipping stores, expensive brands who outsource manufacturing and use the word luxury to price it way higher than market value of that product and still people buy it, what are they solving?

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[–] CitizenToxie2014@alien.top 1 points 1 year ago

Consistent flavor, desire for novelty with the carbonation. A blank slate for designers and illustrators to get big paydays by working with a company so esteemed. Refreshment on a hot day, even if most are smart enough to realize it's not the most scientifically sound way to hydrate. Desire for nostalgia. Many people probably have associated memories with loved ones over a Coca Cola. The company solves a need for something other than boring old water to drink.