this post was submitted on 22 Nov 2023
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Fashion is very fickle. Look at the detail of the traffic, how long do the spend time on site How many pages of product do they browse Do they put stuff in cart When they look at a product page how long do they spend on the product page, do they click on the pictures select sizes or any other actions that indicate interest When they check out is there a particular step where they exit - maybe you don’t have enough payment options for example
Around a minute is average and only one product page, I dont think I have a way of checking if carts are abandoned without an email attached. They normally exit on the shop page, we have paypal visa apple pay google pay looking to get klarna