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What problem is coca cola solving? (alien.top)

submitted 1 year ago by guvavava@alien.top to c/entrepreneur@indiehackers.space

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everyone says to build a good business you have to find customers pain points and solve that, i agree but when i look at brands like coca cola, products like games, movies, all these dropshipping stores, expensive brands who outsource manufacturing and use the word luxury to price it way higher than market value of that product and still people buy it, what are they solving?

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[–] Iloveyouanywhere@alien.top 1 points 1 year ago

The secret to a successful business, isn’t solving a problem. It’s creating one. Whether this be long term, like a “new age” fridge, that’s probably broken every three years, so you should definitely get (read pay) extra insurance for it hehe. Funny how 20 yrs ago, a fridge would last 20 yrs otherwise peeps wouldn’t want it. Anyhow this could also be a short term problem. Like winning the lottery, if you just buy a ticket o n c e it could mean the end of all your troubles. Cuz after all, you only need to win once right? In the meantime, besides the loyal seekers of richness, it’s the one time try’ers that being in the big bucks. Time and time again.