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Turning an idea into a business (alien.top)

submitted 10 months ago by JP07SEY@alien.top to c/entrepreneur@indiehackers.space

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Morning everyone!

So, I’ve been working on an app idea for a number of years now and it’s literally sitting in presentation mode on my Mac.

Myself, I earn good money. But having a family, so the balance of disposable income to invest in making the idea an MVP is minimal and I don’t have the tech capability to build an MVP app.

The app itself is around education for later education. Which would save the consumer and also the government millions if not billions.

My question is, with no capital but with an idea…. How do I move this forward to gain investment?

Thanks

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[–] AnonJian@alien.top 1 points 10 months ago (1 children)

Build It And They Will Come was never MVP. Launch first, ask questions later is How to crash Your Startup.

Most frequent question asked being where to find the complete strangers you want to become customers but haven't even clue enough to figure out where they are.

[–] protoventure@alien.top 1 points 10 months ago

I totally agree with this one. Some actionable steps you can do for little to no cost:

Prototype the leanest version of your app on figma. The smallest version that offers value, leave the extra features for later because every feature incurs substantial build cost. Figma takes a day to learn
Put up a website that sells the app. Add screens, pricing, about us page etc. you can do this with WordPress, wix, squarespace. WordPress is cheapest but hardest to learn. If you make good money, squarespace will probably look the cleanest in the shortest amount of time
Test your audience. Add an email sign up to your website (MailChimp is free) where a link to the app store would usually be. A contact page as well. Then put the link and a pitch in places where your target customer will see it.

Free options: LinkedIn, Facebook groups, reddit, Instagram comments, discord groups, stackoverflow, social media, texts to friends

Paid options: social ads, influencers, podcast sponsors

Use the traction to mitigate your risk. If you have 1000 signups, assume 3% will pay for the service and either invest accordingly or use the traction to pitch investors