this post was submitted on 23 Sep 2026
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Not OP, but I find the DDG results are SEO sites at the top for pages.
My search: how to fit a dog collar
Top 50 results from DDG:
fitting a dog collar is difficult and many people wonder how to fit a dog collar. This article will show you how to fit a dog collar.
A dog collar is difficult to fit. Perhaps you've wondered how to fit a dog collar.
To be fair, SEO ruined the internet and Internet searches well before AI and it's not DDG's fault. But I would love it if blatant SEO was filtered out of my results.
True, I think I probably just skip over those results and don't even register them anymore. They definitely happen a lot but it's not something I even remembered when I thought about search results.
Part of it might be how Google trained everyone to use natural language queries in their searches.
Instead of “how to fit a dog collar” does
“pet advice” +”dog collar” “guidance for new dog owners”
give you better results?
The idea is to search for a cluster of terms that are likely to be on the page you want to find, but aren’t hyper-focused like SEO pages.