this post was submitted on 25 Nov 2023
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Honestly, put an offer out on Reddit. Different sub-reddits will find you different groups with different demographics - it's diverse here.
I for one would be interested in sampling and reviewing products. In Canada, there's a hardware/consumer goods company called Canadian Tire that puts out a regular call for people to test products in exchange for a review on their website. Most people take it very seriously, even though it's volunteer work for a major corporation, and so you get great feedback on products.
This is a good idea.
I have tried on Reddit but the issue is that much of it gets auto-flagged as promotional (which it really isn't as the post isn't to promote our website, the post is to find people with a really cool offer -- our current product testers love getting a bunch of free stuff for minimal work).
If you have any subreddits in mind, let me know!