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Why are users churning if my product is better than our competitors? (alien.top)

submitted 9 months ago by LavonnaTeti@alien.top to c/entrepreneur@indiehackers.space

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I’m extremely confused, I have been building out our consumer based app for 2.5 years now. I have been talking to our users and building features based on their feedback non-stop.

But here’s the crazy part, all the issues our users bring up could easily apply to our direct competitors, yet they are doing great despite serving a similar audience.

Why is it that our users leave because we don’t have x, y, and z. Yet our competitors also don’t have x, y, and z yet thrive despite serving a similar market?

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[–] salmonlikethephish@alien.top 1 points 9 months ago

The actively engaged users asking for features are generally the outliers. You can't just add features forever or you'll have mega bloat and put off other users.

"If only it had X it would be perfect" are also the same people constantly looking for a better solution and are ready to jump ship.

You state your product is better, but only talk about the number of features. There is so much more to good products, at minimum:

Ease of use
Simplicity (having just enough of the right features)
Interoperability into workflows and other tools
Support cross platform and user experience
Reliability