this post was submitted on 29 Nov 2023
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Entrepreneur
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My business it based on conducting UX Audits that are rooted in psychology - the deliverable has lots of user journey insights and wireframes. Another differentiator apart from the psychology side is that instead of the audit being done by one person, there's four experienced Product Designers, each bringing a unique set of skills to the table (e.g. one pays more attention to accessibility).
I'm struggling to make a good marketing plan - what channels do you advise I use? So far I released a free audit checklist and ran ads on it to test the waters, instagram had the best results.
I appreciate any advice. Thanks!