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A firm providing AI drive-thru tech to fast food chains actually relies on human workers to take orders 70% of the time
(www.businessinsider.com)
this post was submitted on 12 Dec 2023
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But McDonald's are the ones who make the interface. So there's no reason for them to want the franchise to make more money. So I think it's just a matter of crappy design.
Maybe for the 5% of locations which are company owned? And to satisfy franchisees, who probably already like that people who order items separately at the registers pay more (provided employees don’t help out and combine them).
Their mobile app is hands down the most advanced in the US fast food space, so they def have the tech know how.
But definitely just speculating :)
I'm 100% never going to download an app for a restaurant. I atopped getting my free World Series Taco from Taco Bell the year they required the app.