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Steve Jobs Rigged The First iPhone Demo By Faking Full Signal Strength And Secretly Swapping Devices Because Of Fragile Prototypes And Bug-Riddled Software (finance.yahoo.com)

submitted 9 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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• Steve Jobs faked full signal strength and swapped devices during the first iPhone demo due to fragile prototypes and bug-riddled software.

• Engineers got drunk during the presentation to calm their nerves.

• Despite the challenges, Jobs successfully completed the 90-minute demonstration without any noticeable issues.

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[–] Mereo@lemmy.ca 3 points 9 months ago (5 children)

This is marketing. Showing the phone as a working product ready to be shipped is a tactic to scare off the competition, demonstrate that you have the upper hand, and entice customers to buy it.

That is marketing in our capitalist system. I'm not saying it's right, just that it's a fact.

[–] Mbourgon@lemmy.world 9 points 9 months ago (4 children)

What competition? At that point it was BlackBerry and WinCE. Oh, and PalmPilot.

[–] abhibeckert@lemmy.world -5 points 9 months ago* (last edited 9 months ago) (3 children)

Android, Windows Phone (the "metro" rewrite from scratch - not the WinCE one), Palm WebOS, etc were all well and truly in development and close to launch and most of them were being developed in the open. Apple who was cutting corners everywhere to leapfrog those products. It took Apple just four years to go from initial planning to a shipping product.

Symbian was starting to look pretty good too — my last "feature" phone ran Symbian, and it was better than an iPhone in a lot of ways. For example it had an "app store" well before Apple did.

It was the ARM CPU that kicked it off. At the time even a shitty slow Intel CPU only got a third of a day battery life with a 100Wh battery. ARM had just worked out how to design a processor that could last all day on a 10Wh battery and with decent performance.

Apple was a founding partner of ARM - decades before iPhone, so they knew it was coming and what was on the roadmap. They also likely knew other phone companies were ramping up production taking advantage of the new generation of processors.

[–] LifeInOregon@lemmy.world 1 points 9 months ago

Windows Phone seven was three years away from unveiling and nearly 4 from release.

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