this post was submitted on 02 Jan 2024
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I don't know if we know it's shrinking back for sure. With the exception of Q1'23, there seems to be a balance around 19M sales per quarter. There's a way to read it as shrinking, but there's also a way to read it as stabilizing. There's just not enough samples to be certain.
What we have to remember is that we're finally reaching a turning point in GPU pricing. Laptops that were in the $2000+ range a year or two ago are closer to the $1000 commodity price. There had been a "value stall" that just broke, where a new computer used to not be a significant upgrade on an old one, and so people might hold onto their current computers a year or two longer.
I mean, I sure I pulled a few discounts out of my ass, but I just landed an i9 laptop with a 4090 for just over $2k as a replacement to a computer that died. Two years ago almost to the day I bought a middle-of-the-road gaming machine with a 3070 in it for about the same price.