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I can't stand him either anymore. The production quality is high but the content feels very low effort and subjective. I especially cannot stand the zoom in thing as if he's saying something impactful or profound. What's worse is many of the similar channels are adopting it.
I guess that's the life cycle of a YouTube channel: Quirky and interesting -> gain traction -> adapt content for wider audiences to maintain growth -> become bland and lose the thing that was interesting to begin with
When he started his channel, phones were out on a monthly basis with revolutionary tech each time.
The smartphone tech has more or less reached a plateau. I think he's trying to stay the same, but the products he reviews are less interesting
You're right, there is just not that much to be said about the 15th iPhone release we have seen year after year. And he has been branching out with the car videos and checking out other tech every now and then.
I wouldn't even mind the different subject, as you said phones are just not as interesting as they used to be. But these videos are very surface level, basically just watch him read the product page for a cool expensive thing.
I'm not subscribed to anymore phone youtubers anymore for probably that reason. At the height of Android youtube I was subscribed to MKBHD when the tech was fresh exciting, and then subscribed to people doing custom roms or app recommendations.
But, now days when it comes to tech youtubers I prefer ones that at least go through the motions of seeming like they are being objective like Gamers Nexus or Hardware Unboxed or Digital Foundry by putting on a show of testing different configurations and so on. Lot of other tech youtubers just feel more like adverts lot of times with how shallow the presentation is, so whether product is recommended or not feels more like the purpose is to just get the brand out to viewers.
Which becomes really noticeable when they cover a product that you do actually use and watch their review on, and see how much stuff they glossed over with really the main highlight being nice cinematography. Videos aren't even straight to the point and short either, which is really part of why I stopped watching lot of them. If they at least were more straightforward and brief 2-3 minute overviews it'd be fine, but now they all push 10 minutes and over so waste your time.
yeah, I've always found smaller youtubers doing better
maybe its because smaller ones are more genuine as they are not doing this for money meanwhile largeer ones who have this as their defacto job always have the same narrative, I mean a mkbhd video, mrmobile video sound basically the same they don't talk about long term use of a phone and always give impressions
the only review they have made is mkbhd on why I don't use pixel anymore and mrmobile on his z fold experience
everything else is impressions with cool shots which gains views and gets them a preview unit from companies weeks before embargo
Random people holding a camera with one hand while awkwardly trying to record them going through their phone with the other hand has been more useful lot of times for answering questions I had.