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Djinn@lemm.ee

I heard an ad read for A24's Civil War on a major conservative talk show today. Am I overreacting to be upset by this? (lemmy.world)

submitted 7 months ago* (last edited 7 months ago) by PP_BOY_@lemmy.world to c/moviesandtv@lemm.ee

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As for why I was listening to conservative talk radio (🤢) in the first place, that's all the play at my job. I usually tune it out but can't use earbuds for safety reasons and I'm not high enough on the totem pole to change the station. I won't specifiy the exact program because I believe it's regional.

I've been excited for Alex Garland's Civil War for months now. A24's been killing their drama films recently and it's been refreshing having what I thought was an unapologetically left-leaning major media studio who's found success through authentic, grassroots support. After hearing what felt like four ad reads for the movie in an hour and knowing that means A24 paid money - gave direct financial support - to a show that, amongst other things, spends hours a day promoting bigotry, Russian propaganda, and J6 apologetism, has ruined it for me.

Am I just overreacting here?

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[–] Riven@lemmy.dbzer0.com 4 points 7 months ago

It could also be that they have X million to spend on marketing and they liason with a company that owns radio stations, they just give them x amount of money to advertise in certain markets based on whatever numbers the station gave them and let the station figure it out.