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EA wants to place in-game ads in its full-price AAA games, again (www.techspot.com)

submitted 6 months ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

118 comments fedilink hide all child comments

EA has tried this before, with predictable results. In 2020, EA Sports UFC 4 included full-screen ads for the Amazon Prime series The Boys that would appear during 'Replay' moments. These were absent from the game when it launched, with EA introducing the ads about a month later, thereby preventing them from being highlighted in reviews. It wasn't long before the backlash led to EA disabling the ads.

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[–] SugarSnack@lemm.ee 3 points 6 months ago* (last edited 6 months ago) (1 children)

Yeah I agree completely, but we shouldn't kid ourselves that companies are going to go bankrupt because a minority of users are absolutist about in-game ads, or will sacrifice social connections to avoid using Meta products.

In these cases an individual can act for any number of valid reasons, but it takes a much bigger collective action to influence the outcome, which requires a much bigger reason/scandal.

[–] dependencyinjection@discuss.tchncs.de 5 points 6 months ago

This is my argument.

I don’t believe my choices have an impact at all, in fact they impact me more negatively than the things I avoid.

But I can sleep at night knowing I am not giving them my money, or my business, etc.

It’s like with the Reddit exodus and people thinking it would / will be the death of Reddit. The truth is they barley noticed we left and they certainly don’t care, but again morals.

You never know, this thread could make more people think like this and make conscious choices where you can, for yourself so you know you tried to not be a part of the problem.