this post was submitted on 08 Jun 2023
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Technology
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The thing is, they have operating costs. I'm sure it's a boatload of money as well, given the size and scope of Reddit. Almost all startups run at a loss. And then continue to do so long past when they're a "startup". The money they "make" is from rounds of investors who believe they will find a way to make money in the future. Eventually investors get restless and demand that they find a way to monetize so they can recoup. Without those investors money, the site will come crashing as soon as they miss some critical payments for stuff that keep the site up. I'm absolutely sure that's what we're seeing. I think either way, its time has come.
Pinch the users to try to keep it alive for a little bit more. Don't pinch the users and it dies in a grinding halt when they miss some key payments.
They can always work together with platform developers to make profits. Yet they're killing the very platform that bring traffics to the site. I can only see greediness here.