this post was submitted on 13 Jul 2024
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Privacy

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[โ€“] sanpo@sopuli.xyz 28 points 4 months ago (1 children)

I think making it an opt-out is sensible

Why? I'm not in the business of making ad companies' jobs easier.

[โ€“] ahal@lemmy.ca 7 points 4 months ago

Let's be real, there's no way PPA is going to be as valuable as the data that can be gathered by state of the art ad tech. So the ad companies that adopt this will be making a compromise to do so. How is this tech making their lives easier?

Also they have no incentive to develop this tech, so why would they? It's not like Mozilla is doing work for them that they would have done anyway. If anything they're probably worried that the tech will take off and then legislation will follow to force them to use it.