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Some subreddits could be paywalled, hints Reddit CEO (9to5mac.com)

submitted 1 month ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

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Reddit CEO Steve Huffman has hinted that in future some subreddits could be paywalled, as the company seeks to devise new sources of income.

He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”

This is another move likely to anger Redditors. While the platform is a commercial enterprise, its value derives almost entirely from freely offered user content. That means Redditors feel at least some sense of ownership in a community endeavour, so the company needs to tread carefully when it comes to monetization at user expense.

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[–] The_Picard_Maneuver@lemmy.world 76 points 1 month ago (10 children)

If anything, they're the ones benefiting from altruistic users giving them free labor to profit off of.

[–] pleasejustdie@lemmy.world 20 points 1 month ago* (last edited 1 month ago) (8 children)

Pretty much, when they removed search engines who wouldn't pay them was the final straw and I went back to reddit (after not being there since the API debacle) 1 last time and replaced all my 26,000 karma worth of comments with "Comment removed in protest of Reddit blocking search engines." Took me a while, but meh, if they want to hasten its enshitification, I don't mind doing my part.

[–] skulblaka@sh.itjust.works 7 points 1 month ago (2 children)

They have an edit history for every piece of content on the site. All you've done is post a giant flagpole on all your content stating "this account was previously owned by a real live human" and increased the value of those comments for AI scraping. Unfortunately your protest has done nothing but help them.

The best way to stick it to reddit these days is to not interact with it at all. Don't add to their data store, don't give them traffic, don't click on them in search results. Don't protest-edit your content because you're just helping them separate wheat from chaff.

[–] Gigasser@lemmy.world 1 points 1 month ago

Might help just to subtly edit your comment in a way that make any advice or content you've given shittier. Like if you have some sort of tech support comment, just edit it in a way so that the piece of tech support you've offered is some standard answer for the problem that doesn't fix anything. And while you're at it, move the comment which offers the fix or piece of advice to Lemmy.

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