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this post was submitted on 20 Oct 2023
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But I thought Apple was the good guy, looking out for us folk and doing privacy-focused things!
What? That's just marketing garbage? Nah, surely Apple wouldn't just be a shitty company just like everyone else. Better buy some more overpriced products to support them!
The privacy thing was always hiding the real truth. Apple will never be able to compete with Google on ads or tracking: they have neither the engineering chops nor the reach. By being "privacy first", it saves Apple money and cuts off a little of Google's revenue stream.
The benefit to customers was a secondary effect.
Apple's stance is more effectively like "Let's get to know each other in private, babe" than "privacy first".