Bring a Brit, I have a soft spot for UK micro brands, especially studio underdog. I happened to be in New York this week and saw the Wind Up Watch Fair was on so hopped on the subway to take a look. Aside from the fair being well wortha visit as you can chat to all the people who made these watches, it was the first chance I'd had to see the brand Inn person as I'd missed out on the releases.
The 02 is lovely in person, smaller than I'd thought with utterly bonkers lume. Still prefer the watermelon chrono, but I may end up getting one of each...
I too went to wind up and felt the watches look even worse in person. The 2 screws are such eyesores. And the name, let’s not even talk about how bad the name is.