this post was submitted on 23 Oct 2023
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Most of the world's biggest advertisers have stopped buying ads on Elon Musk's X, exclusive new data shows (www.businessinsider.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
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Most of the world's biggest advertisers have stopped buying ads on Elon Musk's X, exclusive new data shows::Musk and X CEO Linda Yaccarino have recently stated that most of the company's top-spending advertisers from last year have returned.

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[–] neptune@dmv.social 9 points 1 year ago (1 children)

It's probably baked into their contract that there is a fee or other penalty for canceling. Or maybe an AI just decided $10 was slightly more optimal than 0. Or perhaps the contract period ended minutes after the billing period.