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Reason why people don’t share their industries when they’re niche (alien.top)

submitted 1 year ago by Y0UR_LANDL0RD@alien.top to c/entrepreneur@indiehackers.space

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Good story of why people don’t share the info like specific niche about the businesses in this sub.

Last week I was talking to someone looking to buy a business about how I purchased a business in a specific niche. They were also looking to purchase a business but didn’t have any industry specifics locked in.

Long story short: individual emailed me a week later on company email as part of a (clearly mass) email campaign looking to purchase my business in the niche I had mentioned I bought in.

I’m actively looking to grow through acquisition and organically but now I’m fighting another who’s actively reaching outbound to others trying to acquire them too & id be pissed to find out he bought a competitor (bec I know I’d pay at least what he’s offering, if not more & it would be worth 2x more to me than him, plus just who honestly). Now imagine I post something about my niche to a sub of 1M+ or whatever this sub is. It’s a small world & bring e-commerce into it on this sub & it’s not unlikely you’ll bring a new competitor into the space.

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[–] Cyberspunk_2077@alien.top 1 points 1 year ago

Bear with me here, but doesn't that make them correct to hide their niche?

A mediocre business owner who is there for the taking is making a smart move in not broadcasting that, surely.