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Why podcasts are more successful than newsletters? (alien.top)

submitted 1 year ago by shotsandvideos@alien.top to c/entrepreneur@indiehackers.space

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I already have one newsletter and I love writing it every week.

But it seems to me that having a podcast would get you more exposure (maybe because of Spotify/Apple) in the long run.

Newsletters are hard to promote, amirite?

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[–] yannickvonline@alien.top 1 points 1 year ago

Hi! Similar to YT, podcasts keep being easily found and can be a great way for someone to search for specific answers.

Even though content through a newsletter can be really valuable, the main reason for emails (imo) is to grab warm audiences attention, not to establish yourself as an expert in the niche.

So yeah, in my opinion they both have a place in your business, and both have ANOTHER goal.