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Is a strong customer base the only thing you should focus on when buying a business? (alien.top)

submitted 10 months ago by nunziopresta@alien.top to c/entrepreneur@indiehackers.space

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[–] westernarian@alien.top 1 points 10 months ago

How do you define "strong?" What kind of business? If its a SaaS, then engagement (e.g., how sticky users are with your product) matters more than revenue in some cases. Post PMF, revenue matters a lot, churn matters, net retention, MoM and YoY revenue growth, TTTM revenue, and TTM EBITDA. Again, though, depends on the type of business and how you define "strong."