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Why podcasts are more successful than newsletters? (alien.top)

submitted 10 months ago by shotsandvideos@alien.top to c/entrepreneur@indiehackers.space

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I already have one newsletter and I love writing it every week.

But it seems to me that having a podcast would get you more exposure (maybe because of Spotify/Apple) in the long run.

Newsletters are hard to promote, amirite?

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[–] thedutchdev@alien.top 1 points 10 months ago

We get so much e-mails every day, it's hard to stand out and catch attention.

Also it's completely different form of consuming the content. A lot of people listen to podcasts while doing something. (household, driving, commuting, sleeping etc.)

Everything is hard to promote, but if you deliver VALUE and get a few FANS things get more easy.