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Why podcasts are more successful than newsletters? (alien.top)

submitted 1 year ago by shotsandvideos@alien.top to c/entrepreneur@indiehackers.space

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I already have one newsletter and I love writing it every week.

But it seems to me that having a podcast would get you more exposure (maybe because of Spotify/Apple) in the long run.

Newsletters are hard to promote, amirite?

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[–] Prior-Acanthaceae-31@alien.top 1 points 1 year ago

30percent of people in the world are auditory learner’s and one of the main reason even why YouTube premium is successful is because of them(you can tab the app in your phone but still listen to long videos like podcast). The supply is there but the thing with auditory listeners is they get comfortable with a particular orator so they keep waiting for their content and they also tend to be a very loyal audience and I also agree with the desensitisation to emails point.