this post was submitted on 18 Jan 2026
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[–] calliope@retrolemmy.com 25 points 2 days ago (1 children)

This is actually the whole idea, right? That having your game free on Epic is good advertising for the game.

It’s just surprising that it works!

[–] thingsiplay@lemmy.ml 16 points 2 days ago (1 children)

The whole idea isn't the advertisement on itself. The idea for the publisher / developer is, to take the money from Epic, as it seems to be a lot. And for Epic this is obviously a reason to get users into the eco-system. That is the basic idea behind it. That games get free advertisement alongside, is a nice bonus effect.

[–] calliope@retrolemmy.com 5 points 2 days ago

Oh I see, I don’t think I realized Epic paid them for the free games but that seems obvious now that you said it!