this post was submitted on 09 Nov 2023
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Entrepreneur
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I haven’t built a website in years. Shifted to mobile apps and software product management. But when I was doing it years ago wouldn’t touch anything for under 10K and most projects were around 50.
Clients were always getting something beyond a website. Usually marketing and branding, some sort of web or mobile app, and/or a CMS. Most projects would either be heavily brand and content focused or were highly functional.
Clients were all acquired through networking and referral. Built a reputation as the best development shop in a medium market. We were also really good at marketing because that’s what we sold.
We would bill for the projects and get paid at each two week milestone. And then charge a monthly service and maintenance fee. Spent a lot of time scoping and writing PRDs before doing any development work in order to be as efficient as possible.