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What's the difference in price?

As a general rule, I will always try to buy local if I can - I appreciate the ability to browse in a shop and see the product before I buy it, walk out with it in my hand instantly, and I am happier that my money goes back into a local company rather than being whisked away and stored in Jeff Bezos back account.

At the same time, it is not always practical - the product range online is typically much better, and while I don't necessarily mind paying a small surplus to buy locally, there is a limit to how much of a markup can be considered acceptable. There are also a few local shops where I have received such poor service or had other issues and I just don't want to support them at all, so we'll but elsewhere first (either locally if available, or online).