this post was submitted on 13 Nov 2023
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Entrepreneur
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Don't try to find some new thing. Find a successful product or service in a lucrative niche that you can do the same or better.
Only if the segment is not saturated. Good luck finding a niche.
High barrier to entry niches especially in the B2B world are starving for competition. Everybody for some reasons thinks low barrier to entry consumer market ideas when they think entrepreneurship. The real money is elsewhere.
Over simplified and easier said than done. More people would be doing what's easy, that's just the way it is. There's very little out there that's assumed hard but it easier than thought, waiting to be filled.