A Boring Dystopia

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Tapatío hot sauce acquired by private equity firm (www.fooddive.com)

submitted 1 month ago* (last edited 1 month ago) by return2ozma@lemmy.world to c/aboringdystopia@lemmy.world

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[–] classic@fedia.io 27 points 1 month ago (3 children)

Other firms have opted to diversify their spicy portfolio through M&A, including McCormick & Co., which purchased hot-sauce maker Cholula for $800 million in cash in 2020 and Frank’s RedHot three years earlier.

And what's with this almost parodic, coded sounding statement?

“We believe that Tapatio is poised to benefit from several secular trends that are dramatically reshaping consumer food choices, and we look to take advantage of the brand’s significant whitespace opportunity.”

[–] Someonelol@lemmy.dbzer0.com 13 points 1 month ago (1 children)

Well, shit lol.

[–] ShankShill@sh.itjust.works 15 points 1 month ago (1 children)

Kinda makes sense why Cholula used to be my go-to. Something had to have changed, I don't care for it anymore.

Still an acceptable sauce but black label Valentina is my jam now.

[–] Someonelol@lemmy.dbzer0.com 5 points 1 month ago

I'll just switch to Gringo Bandito. Surely a hot sauce made by a punk band's lead singer couldn't be owned by a mega conglomerate, right?

[–] 0ops@piefed.zip 5 points 1 month ago (1 children)

Now they're just throwing random words in sentences hoping no one will notice

[–] classic@fedia.io 5 points 1 month ago

'significant whitespace opportunity' is borderline tone deaf. Or dogwhistle. Can't decide

[–] brygphilomena@lemmy.dbzer0.com 4 points 1 month ago

Secular trends? As opposed to religious ones?