Entrepreneur

0 readers

1 users here now

Rules

No Personal Attacks - criticism of ideas is allowed, attacking people is not.
Self Posts Only - links can only provide supplementary material. Your post must contain enough content to have a discussion.
No “How To Get Rich Quick” posts - This community is not about making a quick buck. Posts asking the community how to make $X, without making specific reference to a reasonable idea, are not tolerated.
Avoid unprofessional communication - Please treat fellow entrepreneurs like respected coworkers, label conversations if NSFW and avoid deliberate provocations.

Please feel free to provide evidence-based best practices, share a micro-victory, discuss strategy and concepts with a frame work, ask for feedback, and create professional conversation. Treat every post as if you're at work and representing the best version of yourself.

founded 10 months ago

MODERATORS

communick@indiehackers.space

Someone copied my product-I need a pep talk (alien.top)

submitted 10 months ago by BawlsAddict@alien.top to c/entrepreneur@indiehackers.space

14 comments fedilink hide all child comments

I have an Etsy shop where I sell personalized 3d printed items for a niche community. Ive managed to make a good start and am hoping to move this into a full-time business. I have over a 1000 sales and hundreds of 5-star reviews.

I know my product would be very easy to replicate. After a year, I finally had it happen. I'm based in the US and the saving grace is they're in the UK. Now, the larger market is in the US, but I sell plenty in the UK. He copied pretty much everything he could, down to slightly changing the description of the listing.

I've tried to differentiate a bit with my creativity, design and networking. I am trying to use this as motivation to innovate and drive, but I feel a creeping panic that I am trying to fight off.

Someone help me with a good pep talk and advice before I break down!

you are viewing a single comment's thread
view the rest of the comments

[–] robest1234@alien.top 1 points 10 months ago

7 things you need to do

Distinguish your products from others in terms of pricing, marketing strategies and product quality.
Create a memorable brand identity. Amazon is known for 2 day shipping. Work out your own Unique Sale Proposition (USP)
Get patents, trademarks, and copyrights for your product and its features.
Make it difficult to copy your products. Use proprietary technology or processes that are hard to replicate.
Develop a loyal customer base by providing excellent customer service
Build a social network of people who are interested in your products. The best way to do that is to build your brand around Facebook group and PInterest
The power of content marketing cannot be overstated when it comes to making it big in business. Make your products visible on Google for those who are searching for customized products. You can achieve this through invaluable blog content. Make sure you are consistent in churning out your content