this post was submitted on 18 Nov 2023
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If I was you I'd be hunting for a non-technical co-founder with either a marketing or finance background. A crap ton of people in software dev have this 'build it and they will come' mindset, I sorta did too back when I was a FSD, but since working in marketing at multiple SaaS startups, I've realised it really, really isn't true. There are so, so many good pieces of software out there with almost no users because they've got no idea how to communicate with their target audience. If you're a great developer, find someone who can get users for your platform and help with design and such along the way, you'll have a much better chance.
Very good point, I didn't really think of that thanks.