Love my Fortis
Serves me well!!
this post was submitted on 19 Oct 2023
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Mido
Audemar Piguet are quite under rated.
Ball and Halios
Vintage eberhard
Longines is criminally underrated. Amazing entry level swiss watch. The Conquest has been my everyday watch for a year now, love looking at it on my wrist everyday.
Glycine
Awesome Swiss Made watches that don't cost thousands of dollars. I know some people give them flak for being bought out by Invicta a few years back, but the company still gets to do what it wants to and still make great watches.
Mido
Henry Archer. It's a microbrand with a lot of great customer service and I absolutely love their designs and colour choices. I've always been surprised that they aren't talked about much at all.
Laco and Stowa
Frédérique Constant
GO
Deep Blue
Glashuette original - the brand is better than Rolex and Omega combined.
West End. But you will have to find them through retailers in the Middle East or India.
Marathon
Timex is quietly killing it! Just look at these automatics and their price points, https://timex.eu/collections/mens-automatic-watches?page=2#product-8379901968724
Have to lol at the mention of Citizen, the worlds largest in-house watchmaker. An A380 flying at 500ft over the suburbs?
Rado, Zodiac, Ulysses Nardin.
Citizen sells tons of watches but they don't seem to get any respect
Christopher Ward
Maurice Lacroix
Alpina- great looking high quality watches at a solidly “affordable” price point.
Glycine, basically no YouTuber or "influencer" talks about them, but when the conversation is cheapest swiss watch they should be in the conversation.
RADO!
Anordain some of the sexiest dials I have seen. enamel fume dials
Laco and Stowa - Fliegers from 2 of the original companies. but my favorites are actually Stowa marine classic line are really beautiful
Formex, Marathon, Sinn etc..
some known among the knowing watch community but the general public have no idea about any of these
Nomos, Vulcain, Citizen.
Formex, Phoibos.
Gonna be a mega hipster and say Buren, another banger Swiss brand that lost all steam after the quartz crisis.
Love their dial and case designs.
Longines
Stowa, apart from their Fliegers which get more attention, their whole lineup is extremely interesting and distinctive. Great watches, great company. Amazing quality and value
Pierre Laurent!
Squale and Certina
Zodiac, one of the first dive watches and really putting out some beautiful, quality pieces but you never see them in the posts. I recently picked up a super seawolf 53 skin and it's small enough for modern sensibilities but oozes retro, plus I'm a sucker for a 12 3 6 9 dial.
Meistersinger!
Oris