Privacy

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A place to discuss privacy and freedom in the digital world.

Privacy has become a very important issue in modern society, with companies and governments constantly abusing their power, more and more people are waking up to the importance of digital privacy.

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Unveiling the Surveillance Potential of Targeted Advertising Data (www.wired.com)

submitted 8 months ago by varsock@programming.dev to c/privacy@lemmy.ml

2 comments fedilink hide all child comments

The article discusses the use of targeted advertising data by government agencies, particularly focusing on how a technology consultant demonstrated the security risks posed by Grindr's data to national security agencies. It highlights the widespread availability and potential surveillance applications of advertising data, as well as the government's interest in obtaining and utilizing such data for intelligence purposes.

Why is this worth the read? It goes into detail how these data exchanges work and the mechanisms of obtaining such data. We often hear about the result of these actions, but how these actions are performed are described within.

(clear your cookies to read the paywalled article)

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[–] Cheradenine@sh.itjust.works 16 points 8 months ago

Read this.

Yeagley was able to access the geolocation data on Grindr users through a hidden but ubiquitous entry point: the digital advertising exchanges that serve up the little digital banner ads along the top of Grindr and nearly every other ad-supported mobile app and website.

Well worth it, and well written

[–] forgotmylastusername@lemmy.ml 6 points 8 months ago* (last edited 8 months ago)

The calamity of another great war may not be nuclear weapons but weaponized ad tech. Maybe then will the average person comprehend the gravity of the situation we live in right now. Maybe it will be so horrifying that no conventional weapon of mass destruction would be needed to cause a digital dark age as people throw away these privacy nightmare devices.