Seriously, what is the real-world impact here? Imagine for a second that some miracle vegetarian steak could be confused for a beef one. Why does it matter? Someone might accidentally eat a vegetable?
I'm sorry but you have no issues with a product label being misleading as long it's pushing people to eat vegetables?
Would you have the same opinion if it was an animal steak being sold to you as "Vegan steak" ?
Point is, we don't want misleading names for products. Imo people are actively trying to make this topic a political one when it's a consumer protection issue.
If it's not a steak, call it something else. It will be clearer for the consumer.
I definitely think people can and WILL get confused by purposefully confusing packaging.
If the law says you can use vegetarian steak the producer will put an ultra large font STEAK and a minuscule "vegetarian" in front.
So laws that ban explicit sentences are absolutely useless and will be avoided in a matter of minutes.
I'm all for french people eating less meat but it will never work by "tricking" the consumers by using meat terms for vegetarian food.
And I'm not gatekeeping the meat words for it. I just think we can easily find new words for vegan products and that's fine and avoid getting misleading products.