Agreed. The media is the message. I watched most of the video and it was fascinating in a way an article would not be, largely because the video isn't just a description of a piece of art, but rather a piece of art on its own.
An article could still be interesting and maybe excellent, but it's an oddly entitled thing to demand that someone offering you art go find a different type of art you like better.
This wasn't a big company ceo. The company, Astronomer, has between 200-500 employees. That's still in "we are a family" territory, but its a bit out of scope.
Your point seems to be that "all CEOs are thieves and liars, so dont trust anything, ever." I think that's more cynical internet puffery than an actual stance. No CEO, even at small companies, are looking out for your personal welfare, but there is a difference between someone who honestly accesses your business value and a lying liar that lies while they lie.
Learning your CEO is explicitly the latter is useful and actionable info.