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‘I feel invisible’: over-50s reveal harsh realities of trying to get a job
(www.theguardian.com)
this post was submitted on 19 Sep 2026
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wow. that was a well thought-ot metaphor! spot on. One could say, bull's eye!
Regular entrepreneurship, sure.
Digital products, not so much. Down that route sits - for most products - three low costs: a computer, your time and effort, and a few bucks in hosting costs a month.
I’m not talking about creating another Facebook. That’s stupid.
I’m talking about identifying a really small service gap and punting something out that takes maybe a month of work (at most, the average should be a week for an experienced dev) but which can generate recurring income without any ongoing input from you. It’ll require hosting and a little upkeep as bugs and edge cases are identified, but that’s all of the ongoing costs.
This mantra of “bigger, dipshit, bigger” is what drives most projects into the ground. Think small, think limited in scope, think off the beaten path, think easy to build, think cheap to keep up and running, think too small for anyone else to bother becoming a competitor, think clear value for customers.
If you are wanting to turn this into a 50+ employee operation that makes you filthy fucking rich and where you can eventually sell it off to private equity for millions, you’ve got SFB. That’s not the point.
The point is to build something that will consistently earn you a living wage without you having to destroy your mind or body working like a dog all the time. It’ll be something that eventually winds down to a few hours a month in maintenance as decently non-trivial - for that time+effort - money continues to roll in