this post was submitted on 26 Nov 2023
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I think you’re right on all points. I’m surprised they didn’t just do a Seamaster instead. I assume they’re waiting for the next Bond film and we’ll see a Swatch X Omega Seamaster X Bond watch.
Seamaster would get great but Swatch Group is desperate to make Blancpain relevant. So far, no good.
They should start by shrinking the FF 3 millimeters
Yeah they completely missed the memo that people don't want big watches anymore.
They could have tried a lot of other things first.
BondSwatch