this post was submitted on 18 Aug 2023
427 points (90.4% liked)

Technology

72988 readers
3607 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related news or articles.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots


founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
[–] Erika2rsis@lemmy.blahaj.zone 296 points 2 years ago (7 children)

Curse English idioms, I literally thought they were rebranding to Mud.

[–] platysalty@kbin.social 59 points 2 years ago (1 children)

I mean, after X it looks downright sensible.

[–] Marsupial@quokk.au 20 points 2 years ago (1 children)

It’s a more down to earth name at least.

[–] Omgarm@lemmy.world 56 points 2 years ago

It's because of the capitalization. If the title was "SanDisk's name is now mud" this wouldn't happen.

[–] Caligvla@lemmy.dbzer0.com 42 points 2 years ago (2 children)

I was also very, very confused at first.

[–] Erika2rsis@lemmy.blahaj.zone 13 points 2 years ago

I guess I was thinking that if Gwyneth Paltrow could found a company called Goop that anything goes these days.

[–] CanniBallistic_Puppy@lemmy.world 9 points 2 years ago (1 children)

I'm pretty sure that was the author's intention.

[–] Emanuel@lemmy.eco.br 7 points 2 years ago* (last edited 2 years ago)

Probably very deliberate, in the wake of Twitter's disastrous rebranding.

find fringe idiom

capitalise all words

and… send

There. Easy clickbait.

[–] TheSpookiestUser@lemmy.world 26 points 2 years ago

Wouldn't be the weirdest rebrand recently, honestly

[–] Zorque@kbin.social 8 points 2 years ago

Good thing it explains it in the second line of the article.

[–] Casmael@geddit.social 0 points 2 years ago

Wait…. They’re not doing that? What?