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EA wants to place in-game ads in its full-price AAA games, again (www.techspot.com)

submitted 6 months ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

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EA has tried this before, with predictable results. In 2020, EA Sports UFC 4 included full-screen ads for the Amazon Prime series The Boys that would appear during 'Replay' moments. These were absent from the game when it launched, with EA introducing the ads about a month later, thereby preventing them from being highlighted in reviews. It wasn't long before the backlash led to EA disabling the ads.

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[–] UnderpantsWeevil@lemmy.world 2 points 6 months ago

The masses will still buy this shit

The dark side of the XKCD comic Ten Thousand is that there's always a new pool of suckers entering the market - people who haven't gotten burned yet and think they're getting something real.

I am the kinda guy will will make his own life harder based on morals.

I wouldn't even call it morals so much at Once Bitten, Twice Shy. There's a point at which you don't want to keep doing business with people who make you miserable.