this post was submitted on 17 Sep 2024
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Why? Doesn't look like there's any explanation for this move.
The trolls in the comment section at least hints at the fact that creating a more positive and constructive online space proved more difficult than they imagined.
I was curious, and joined the queue for the closed beta a long time ago. Never heard back. They explored something new in closed channels, decided not to go for it, backed out. I don't really think they need to justify the decision.
Running a social media is a huge effort, and there's a lot of trolls out there actively targeting Mozilla. I imagine it's just more trouble than it's worth.
fast forward to them cutting costs on a Mastodon server that nobody uses
Threads like this make me wonder why any corporation would bother with the fediverse when this is how most people are on mastodon
If they were shutting down their mastodon instance but continuing their efforts to work on Social Media that is open and not just an instrument of Surveillance Capitalism, you'd have a point.
But they didn't. They shut down the instance because of some internal political struggle and their interest in becoming an ad company themselves.