this post was submitted on 07 Sep 2023
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] kSPvhmTOlwvMd7Y7E@lemmy.world 4 points 1 year ago (1 children)

Yes, and they will tell "Look! Consumer DEMANDED those smartcars! We are only replying to a demand!"

[–] dual_sport_dork@lemmy.world 1 points 1 year ago* (last edited 1 year ago)

Yeah, just like they did with station wagons. "Look! No one is buying station wagons anymore ^because we stopped making them^ so it's all SUV's going forward! Which cost the same to manufacture but we can sell for a higher price!"