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Marvel Rivals' latest gambit is seeing whether you'll pay real money for colours
(www.rockpapershotgun.com)
this post was submitted on 21 Apr 2025
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Blizzard tried this with the Dark Pathways Bundle for Diablo 4 before, 30$ to change the colors of the Town portals. Was not very successful!
"Dark Pathways" indeed, really telling on themselves lmao
Infamously Dead or Alive did that with character hair colours. That is, not paying to unlock the option, not even paying to unlock individual colours to swap them when you want : you'd have to pay every time you wanted to change a character's hair.
I love fighting games.
But holy fuck is the monetization some of the most outrageous I've seen.
Every once in a while I’ll look up the price for the full version of DOA with all the skins and suddenly I don’t feel bad about my gaming budget.
Genre wide? I wouldn't say so.