this post was submitted on 23 Oct 2023
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I would add two other things why I think the NBA is more popular globally.
First: Basketball, while having a lot of rules, is an easy game in its basics. You have to throw the ball through the hoop. Everyone in the world understands that, so everyone can easily watch a Basketball game. American Football is more complicated, a lot of people outside the Us wouldn’t be able to tell what exactly a team has to do in a football game.
Second: Basketball is the most „individual“ team sport. It’s all about the special players, the superstars in the team. So the NBA is much more marketable with certain players, certain faces. Brand recognition. The NFL is more anonymous, more about teams than individuality, which makes it harder to market it in a new market, to make a connection with the people there.
Low barrier of entry is important in global sports. Soccer needs a ball and 2 thing. Any two things to be goal posts.
Basketball needs a hoop and a ball. It's not far off.